Cringley makin me cringe

In his column A Whole New Ball Game Robert Cringley writes the last paragraph triumphantly (as though all the preceding text in the column backs it up...)
[quote from Cringely column]
I predict that Apple will settle on 64-bit Intel processors ASAP (with FireWire 800 please), and at that time will announce a product similar to Boot Camp to allow OS X to run on bog-standard 32-bit PC hardware, turning the Boot Camp relationship on its head and trying to sell $99 copies of OS X to 100 million or so Windows owners.
That's the point when, as Koppy used to write, the game turns.
[end quote]

I think that releasing OSX for PC may be ultra lucrative in the short term and it may boost some peoples ego's "na,na, na, nanana we've got the best OS!" but it is VERY shortsighted. Apple has already thrown down the gauntlet to Microsoft without needing to release OSX for PC.
PC users can now buy a Mac (Apple is a HARDWARE company that ALSO writes great SOFTWARE) and try out OSX whenever Windows gets boring or tiring (often).
With Apple's next OS release (Leopard MacOS 10.5) and Parallels users will probably be able to run Vista and OS X concurrently.
I'd bet on OS X becoming peoples preferred OS, (it just works! to borrow a Microsoft marketing term).
If OS X is released to run on generic PC's Apple then becomes just like Microsoft, with multi-megabucks, predominantly a software company, and it will have all the hassles of disparate hardware and it will attract all of the poisoned arrows that being BIG brings.
Let us all hope that Apple never becomes the biggest, after all, it's already the best.
"What would it profit a man if he gain the whole world and lose his own soul?".